The Column — Global Growth
Business executive with over 20 years of experience in sales, marketing, and business development across the furniture, real estate, textile, and retail industries. Holding an MBA in Leadership and Organizational Management and a degree in International Business, he has led B2B and B2C growth strategies, market expansion, and brand positioning throughout North, Central, and South America. Fluent in English and Spanish, with Portuguese as his native language, he brings a global perspective and a results-driven approach to leadership, innovation, and strategic business development.
Cultural intelligence has become a decisive competitive advantage. The companies that win globally treat culture not as a soft variable, but as strategy itself.
Sep 2, 2026 · 3 minCompanies rarely fail abroad for lack of capability. They fail by assuming that what wins at home will travel.
Aug 7, 2026 · 3 minProducts can enter a new market in weeks. Credibility takes years, and it is the one competitive advantage that cannot be bought.
Aug 4, 2026 · 3 minThe companies that thrive globally don't expand because they're ambitious — they expand because they're ready.
Jul 5, 2026 · 3 min
